7 March 2026
Set Up Online Booking for Your Studio in 30 Minutes
Most studio owners assume that setting up an online booking system is a weekend-long project involving spreadsheets, developer fees, and at least one moment of staring at the ceiling wondering why they didn't just stick with a paper sign-up sheet.
It's not. You can go from zero to accepting bookings online in about 30 minutes — with no technical skills required. This guide walks you through every step.
Why Online Booking Matters for Your Studio
Before we get into the how, here's the short version of why this is worth your next half hour.
Members Book When It Suits Them — Not When You're Free
Most class bookings don't happen during business hours. They happen at 10pm on a Sunday when someone is planning their week. An online booking system works 24/7 without you lifting a finger.
Fewer No-Shows
When someone books a class online and gets an automatic confirmation, they're more likely to actually show up. Studios that switch from informal sign-ups to structured online booking typically see no-show rates fall by 30-50%.
Less Admin Work
Every minute you spend manually confirming bookings, chasing payments, or updating a shared calendar is a minute you're not teaching. Online booking automates the repetitive stuff so you can focus on what matters.
A More Professional First Impression
A clean booking page with your schedule, pricing, and instant confirmation signals that you run a professional operation.
What You Need Before You Start
1. Your class schedule.
Write down the classes you offer, the days and times they run, the instructor name, and the capacity for each.
2. Your pricing model.
The two most common approaches:
- Credit packs — Members buy a bundle of credits and spend one credit per class.
- Monthly memberships — Members pay a fixed monthly fee for a set number of classes or unlimited access.
3. A Stripe account for payments.
Money from bookings goes directly to your bank account — no middleman holding your funds.
Step-by-Step: Set Up Online Booking in 30 Minutes
Step 1: Create Your Account (2 minutes)
Go to studiobook.app/signup and create your studio account. No credit card required to start.
Step 2: Set Up Your Class Schedule (10 minutes)
Head to the schedule section and start adding your classes. For each class, set the name, instructor, day and time, duration, capacity, and whether it's recurring or one-off.
Step 3: Configure Pricing (5 minutes)
Set up credit packs and monthly memberships. A typical setup: single class €15, 5-class pack €65, 10-class pack €120, unlimited monthly €119.
Step 4: Connect Stripe for Payments (5 minutes)
In your settings, click "Connect Stripe." Payments flow directly to your bank account.
Step 5: Customize Your Booking Page (3 minutes)
Add your studio logo, brand colors, description, and contact info.
Step 6: Share With Your Members (5 minutes)
Share your booking page link everywhere: email, website, QR code, social media.
Common Mistakes to Avoid
Overcomplicating Your Pricing
Start with two or three options. You can always add more later.
Not Setting a Cancellation Policy
"Cancel at least 12 hours before class to get your credit back. Late cancellations or no-shows forfeit the credit."
Forgetting to Tell Your Members
Send a direct message or email to every active member.
Ready to set up online booking for your studio?
StudioBook is built specifically for small, class-based studios. €39/month, everything included.